Ethnocentrisme dan Country-of-Origin Serta Upaya Meningkatkan Daya Saing dan Penggunaan Produk Dalam Negeri

SULHAINI, SULHAINI (2013) Ethnocentrisme dan Country-of-Origin Serta Upaya Meningkatkan Daya Saing dan Penggunaan Produk Dalam Negeri. In: Seminar Nasional APMMI 2, 28-30 October 2013, Mataram.

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Item Type: Conference or Workshop Item (Paper)
Keywords (Kata Kunci): Consumer ethnocentrism, Citra negara asal, daya saing
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ekonomi
Depositing User: Mrs Sulhaini Sulhaini
Date Deposited: 20 Mar 2019 09:02
Last Modified: 20 Mar 2019 09:02
URI: http://eprints.unram.ac.id/id/eprint/12930

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